The progressive thinking HR executives will need to be involved in shaping changes in both workplace and marketplace. Far from its largely administrative duties, they must be epitome of high performance team and add HR as a source of competitive advantages, attaining what HBR described as “the credibility needed to act as an internal adviser to the CEO and the board”. This course is for the HR LEADER who wants to make a difference by aligning corporate vision and HR strategy, while creating strategic partnership with their CEO.

Key Benefits to Participants
Each participant will learn:

• Shift orientation from mere reacting to board room instructions to participating in business decisions of top management and the board
• Include practical and working understanding of business models, strategy, innovation and execution in their vocabulary in order to direct HR strategy according to the business environment

Key Benefits to Companies
The company will gain:

• Harness the firm’s human capital, it’s most valuable resources
• Instill HR with a business mindset means having the advantage of HR playing a major role in the firm’s value creation and value delivery mechanism, instead of its traditional compliance duty

Program Overview
Module 1: Understanding the Business Model and How Value is Created and Captured (by Josiah Go)

• What is the offering and operating model of my company?
• What is the value chain (network) of my industry like and what does it mean in terms of opportunity and threat?
• What are key barriers to reach consumers and how can I help redesign business sustainability?
• How can business be reconfigured in order to improve profitability and customer satisfaction at the same time?
• Exercise 1:  Articulating Your Current Business Dynamics

Module 2: Business Model Innovation (by Josiah Go)

• What is the fundamental theme and basis of our value proposition?
• What is Blue Ocean Strategy and how does it compare to a Business Model Innovation?
• How do I systematically help my company spot new market spaces?
• How will capabilities (resources and processes) be redesigned with new innovation in place?
• Exercise 2: Redesigning your Business Model

 Module 3: Building an Innovation and High Performance Culture (by Ric Abadesco)

• What are specific steps to building an innovation culture?
• How do we align HR activities with new business realities?
• What kind of leadership style is most appropriate for innovation?
• Exercise 3: Innovation Culture Audit

 Module 4: Reinventing the Business (by Josiah Go)

• What business should we get out of and what business should we enter?
• How do we decide what and how to diversify?
• How will corporate strategy affect business strategy and functional strategy?
• Exercise 4: Reinventing your Strategy

 Module 5: Execution (by Chiqui Escareal-Go)

• Why HR can be a 2nd CEO (Chief Execution Officer)?
• How do we build capabilities for strategy execution?
• Exercise 5: HR as Chief Execution Officer (establishing HR’s strategic role in making things happen)

What our past participants said:
“As a non-marketing professional, this seminar has widened my perspective greatly and shown me how critical and relevant HR can be in the business execution of the company – Thank you!” —  Atty. Nedo Sasing, AVP – HR, Legal and Corporate Administration, Bounty Agro Ventures, Inc.

“This is one of the most appreciated seminar I attended. Great Learning. It went beyond my learning objective” — Apolonio Landicho, General Manager, Valle Verde Service Center, Inc.

“Very good, challenged the mind” — Andre Kahn, VP – Human Resources, LBC Express, Inc.

“The seminar gave me new tips and insights on how HR can be relevant in an organization” —  Rowel Barba, VP & Head, Corp. Legal & HRD, RFM Corporation

Recent participants include:

• AVP ‑ HR, Legal and Corporate Administration, Bounty Agro Ventures, Inc.
• VP ‑ Human Resources, LBC Express, Inc.
• Compensation & Benefits/Employee Relations Manager, Merck, Inc. Philippines
• VP & Head, Corp. Legal & HRD, RFM Corporation
• HRM Manager, Century Canning Corporation
• Division HR Manager, Ginebra San Miguel, Inc.

About the speakers:
JOSIAH GO
Chairman & Chief Marketing Strategist, Mansmith and Fielders, Inc.
Chairman of Mansmith and Fielders, Inc., Ten Outstanding Young Men (TOYM) of the Philippines in 2001, Ten Outstanding Young Persons (TOYP) of the World in 2002 in the field of business education, bestselling author with over twelve business books (marketing /sales / entrepreneurship), successful entrepreneur, took advance innovation, strategy and marketing programs at MIT Sloan, London Business School, Kellogg and Wharton. Areas of specialization: Business model innovation, market-driving strategy, profit strategy and entrepreneurship.

ENRIQUE ABADESCO
Senior Consultant, Corporate Achievers Institute (COACH)
Senior Consultant of Corporate Achievers Institute, former SVP-HR of San Miguel Corporation, former executive of Exxon Chemcial Company with expatriate assignments in Hong Kong as regional training manager, senior OD adviser for Europe and later as worldwide Employee and Quality Development manager based in the United States. 2008 National President of the People Management Association of the Philippines (PMAP). Areas of specialization: Organizational culture transformation, strategic management, performance excellence, organization development and HR management.

CHIQUI ESCAREAL-GO
President & CEO, Mansmith and Fielders, Inc./Corporate Achievers Institute (COACH)
President and CEO of Mansmith Training Group (Mansmith and Fielders, Inc./ Corporate Achievers Institute/ Day 8 Business Academy), adjunct faculty member of Ateneo de Manila, 1 among 5 Outstanding Filipina Entrepreneurs 2011, author/co-author of four books, took advance marketing and innovation programs at the Harvard Business School, Columbia Business School (Ceibs campus), Kellogg Business School and University of California, Berkeley. Areas of specialization: Breakthrough service, execution and innovation.