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Marketing Execution and Service

This category contains 2 posts

Marketing and Sales Implementation

June 18, 2008 ⋅ Post a comment

Are you about to launch a new product, a new incentive plan, a new requirement?  Do you want to embark on an organizational or cultural change?  Does your company have a marketing and sales implementation plan? You need to do your marketing and sales strategies right the first time around and SAVE on expensive trial-and-error [...]

Delivering Outstanding Service

June 18, 2008 ⋅ Post a comment

Service used to be a term that is limited to a department that handles inquiries or complaints.  It used to be just a number at the back of a warranty card that tells you to call within office hours.  Service was seen as an unnecessary expense that could be outsourced to cut costs.  Service training [...]

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