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Small Store Marketing by Chiqui Escareal-Go

Bestselling book with 25,000 books sold in one year!
This book is written in Taglish (Tagalog-English) and is intended for owners of sari-sari stores, groceries, bakeries, market stalls among others.  Learn the 7 Principles of Effective Small Store Marketing and gain new insights and ideas in building your small store business, in ways you never thought of before!

  1. Stand out and be different
  2. Grow without cannibalizing existing sales
  3. Increase transaction size
  4. Add service to product
  5. Convert from functional to emotional
  6. Have the discipline to expand
  7. Dream!

Buy online now at National Bookstore or Powerbooks!

 

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