Gary de Ocampo

Chief Insight Strategist

Gary de Ocampo is the Chief Insight Strategist of Mansmith and Fielders, Inc. He is a seasoned explorer in the world of market research and consumer insights, having trekked through more than 25 years of professional experience in the industry of human-centric business growth consulting, specifically in the areas of brand strategy, brand health tracking, advertising development, and effectiveness evaluation, media  strategy, product and service innovation, trade optimization, corporate reputation, and customer experience, across a wide array of industries, including FMCG, quick-serve restaurants, retail banking, credit cards, telecommunication, automotive, electronics, healthcare, retail trade, NGOs, political parties, government agencies.

Gary retired from Kantar Philippines in April 2023, and is currently taking his time to enjoy his Life #2 with his family, and explore several new working identities in entrepreneurship, advisory and corporate governance work, and soon, the academe.