By applying the marketing knowledge we learned from regularly attending trainings by Mansmith & Fielders, we were able to grow the sales of Bioderm Family Soap 500% in five years. This, in a category that is growing by less than 5% a year. What’s more, our brand now has its own slice whenever a pie chart is presented to show market share. Whereas before, we were anonymously lumped under the slice called “others”. Thanks to Josiah. The one on one session with you was especially helpful!

Good structure of teaching, Step by step explanation helps me understand the Business Model Building blocks. There are variables or elements to consider in building a business model. The importance of a business model that links one elements to another, and can show the holistic view of a company, it gives me the understanding of a company through a 1 page documents.

I liked the overall objective of this course to equip a sales person / account manager the right tools to face the client correctly. There is no universal, one size fits all approach to a challenge and that's where the importance of science of selling comes in.