6th Mansmith Brand Summit
The Key Sessions are as follows:
A. The Consumers
Session 1: Cultural Compass: Understanding The Filipino Consumers
By: JV Villabroza, Chief Client and Solutions Officer, Kantar Insights and President, Kantar Philippines
B1. The Brand
Session 2: Cultural Connection: Defining Your Brand Identity
By: Bea Martinez, Marketing Manager, Century Pacific, 2023 Mansmith Young Market Masters Awards Winner
B2. The Brand
Session 3: Cultural Continuity: Managing Brand Extensions and Sub-brands
By: Gretchen King, Senior Marketing Manager, NutriAsia, 2016 Mansmith Young Market Masters Awards Winner
C. The Strategy
Session 4: Cultural Collaboration: Building Brand Communities and Advocates
By: Adi Timbol - Hernandez, AVP, McDonald’s Philippines, 2017 Mansmith Young Market Masters Awards Winner
Join us LIVE in Carlos Romulo Auditorium, RCBC Makati for half-day session of learning and networking.
Invest in your marketing success with Mansmith!