PART 1

Day 1: Opportunity Spotting Skills

• What CEOs seek in 2021

• Qualities CEOs seek most in future leaders

• 8 major ways to spot opportunities

• The 9th way (on session 6)

• 50 Opportunities in a Changing Landscape (How people work, how people live, how people buy, how people play, how people avoid dying)

• 2 quick ways to validate your discovery

• Which of the 18 ideation methods work, which does not? 

• 12 critical lessons on opportunity-seeking 

• Tip: How to mix online to offline purchase by mixing A.I., creativity, and human emotions.

• Tip: How HR can be more innovative and avoid retrenching people

• Tip: How to help retailers who closed their shops forever (and how retailers can still extract value even if they have already closed)

• Innovation case examples from BPO, packaging, drugstore, chocolates, appliance, garden equipment, herbicides, direct sales, training, scooters, telecom, geotagging, manufacturing, restaurant, beer, election campaigns, acting, retail, ecommerce, transport, food, solar, microlending

• Curated cases from Singapore, Colombia, UK, Sweden, Brazil, USA, & Philippines 
  
  

Day 2: Discovery Skills

• Three questions to ask to get the “secret sauces” of what a person is really thinking

• Why people do what they do 

• The practical way to do Empathy Mapping

• Brainwriting

• Innovative case examples from motel, bakery, printing, water, soap, school, toys, bike, banking, coffee, hospital, medical clinic, restaurant, banking

• Curated cases from Philippines, Denmark, USA, Italy
  
  

Day 3: Asking Breakthrough Questions

• 4 Breakthrough questions 

• The humility and wisdom to ask 

• Innovative case examples from airline, school, co-working space, construction, A.I., automotive, outdoor ad, skin protection, cafe, law office

• Curated cases from USA, Ireland, China, UK, Australia, Brazil
  
  

Day 4: Discovery Skills (con’t)

• Observation: Do’s and Don’ts

• Thin slicing who are potential buyers vs. nonbuyers

• Improving Local Store Marketing through observation 

• 3 Ways to be More Mindful

• Tip: How to turn a inventory loss to your advantage

• Experimentation: 4 ways to fail fast

• Why prototype when you can pretotype

• 20 techniques to choose from

• 6 experimentation models

• Testing critical assumptions

• Good versus bad hypothesis  

• Networking: 3 key questions to ask your network to find early innovators 

• Putting It All Together: How to create more dots 

• 11 ways perspectives of top management and board become limited 

• Insighting iceberg

• 5 criteria for a good insight

• Innovative case examples from cosmetics, appliances, toys, casino, automotive, department store, supermarket, office supplies, consumer health, chocolate, outdoor ad, elevator, brakes, mental health, IT, phone, medical clinic, HR services ice cream, school, pharma, hospital, insurance, medical clinic, HR services, ice cream, school, consumer health, pharma, detox, food, vending, transport, restaurant

• Curated cases from India, UK, Netherland, US, Sweden, Korea, Philippines, Malaysia, Mexico, Italy
  
  

PART 2

Day 5: Innovating Skills

• Innovation Myopia: 7 violations of what innovation should not be 

• 2 elements required to be a true innovation

• Value indicators vs vitality metrics

• 9 expanded concepts of Value

• 3 major types of innovation 

• Importance of learning from another industry

• 3 lenses: Innovation leadership and culture, Intrapreneurship, Big Picture Strategy 

• 4 steps to build innovation culture

• Managing the 11 building blocks of innovation culture 

• Leadership traits for different innovation strategy: Is there a fit? 

• Resolving conflict between discipline process and creativity process 

• Can Innovation Culture survive without Innovation Competencies? 

• Innovation Competencies: The Russian Doll layering concept 

• Do you need a devil’s advocate in an innovation culture?

• Innovative case examples from underwear, entertainment, laptop, courier, logistics, packaging, skincare, coffee, detergent, paper, IT

• Curated cases from USA, Taiwan, China, Philippines, Switzerland
  
  

Day 6: Innovation Strategies

• Understanding the Big Picture and System Thinking

• The importance of Innovation Pipeline and Managers as Innovation Mentors 

• Innovating in the entire value chain 

• Crisis-driven Innovation: Learning from the Speed of Pandemic Pivot of these 11 Companies 

• Combining voice of customers and voice of enterprise

• When innovation opportunity is substantially different from the firm’s core business. 

• Lessons from Mansmith Innovation Awards Winners

• Tip: Tourism services during Covid 

• Innovative case examples from dementia, eyewear, consumer health, bed, water, bank, credit card, tourism, art, hearing aid, coffee, basketball, hotel, IT, restaurant, services, sports, transport, sanitation, distribution, review center, bottled water

• Curated cases from China, Spain, USA, Sweden, Thailand, UK, Dubai, Taiwan, Faroe’s Island, Singapore, Amsterdam, Netherland, Philippines, London, Korea

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Day 7: Intrapreneurship: Nuts and Bolts 

• Intrapreneurship: What, Why, Who, How 

• 4 similar traits and 14 differences between Intrapreneurs and Entrepreneurs

• Intrapreneurship models

• Collaboration: 4 rules, 4 types of people you need, 4 thinking archetypes that need balancing 

• Agile: The Good, The Bad, The Ugly

• Innovation Process 

• 4-Question model

• Scammer, Blue Ocean, Mansmith Innovation on Demand, Law of the Opposite

• Step Zero: Users are most often ignored by traditional market research and the company’s team

• Reframing problems and challenges: What’s wrong with being customer-oriented?

• Innovative case examples from wholesaling, beverage, medical device, payment, satellite tv, fiber, exercise equipment, mining, training, bakery, automotive, IT, concept art, toys, beer, banking, fashion, medical check-up, music, LGBT, Trans, menstrual products, credit cards, entertainment, gaming, 

• Curated cases from the Philippines, USA, Canada, Denmark, New Zealand, India, Argentina, Russia, Belgium
  
  

Day 8: Shortlisting Innovation  Opportunities

• Selection criteria: Financial vs. Non Financial Decisions

• Innovation Portfolio Management

• 5x4 Innovation Metrics

• Identifying gaps

• Identifying and mitigating risks in each building block of innovation before implementation  

• Avoiding Blind Spot Phenomenon

• Managing innovation performance: What Stratplan should pay attention to 

• Tip: How HR can be more innovative in recruiting

• Innovative case examples from toys, transport, apparel, cementery, theme park, beer, tourism, gaming

• Curated cases from Brazil, France, US
  
  

Methodology

15 Methodologies will be used to run this course: Lecture, AVPs, Discussion, Reflection, Homework, Brainstorm, Experience sharing, Debate, Interview, Pre Read, Breakout sharing,  Storytelling, Vote, Peer advice, Questioning